The Power of Rewards Apps

The best way for a business to ensure there are consistent profits is to make sure that their customers are loyal to the brand. For example, this means that whenever a customer wants a coffee before work, they will always go to a Starbucks. To a loyal customer, a Dunkin’s or Tim Horton’s coffee is completely out of the question when on their quest for their caffeinated beverage. It is possible to manufacture loyalty with the introduction of a loyalty rewards app. These apps are able to keep track of the transactions that a customer at the business in question, and dispense points based on how much they have spent. These points can then be used towards amazing rewards such as discounts, exclusive offers, and even freebies.

A lot of companies across several industries have chosen to exploit the benefits of these mobile apps. In the restaurant industry, McDonald’s, Dunkin’, Starbucks, Chick-fil-A, and Subway are all extremely popular across both major types of smartphone users (Apple and Android). Shopping apps that have generated a lot of buzz include Etsy, Nike, Amazon Shopping, and Walmart. The most downloaded apps in the traveling industry include Fly Delta, Expedia, Airbnb, and Uber. Most of these companies were major players in their respective industries prior to the boom of mobile apps, and they have solidified their place even further by utilizing this technology.